MAES MAAK MEER MEE

ON-TRADE

 

With the new Maes campaign 'Maes, Maak Meer Mee' (Maes, experience more) chances were that Maes would burst into one of your favourite local bars and turn it into an unexpected party!

Our Maes roadies were on the road to pop in your local bar when you least expect it. Without saying anything, a team of 4 roadies would carry in several flight cases and set it up like you would see it on a concert or festival. When everything in place our head roadie got the attention of the bar and gave everyone inside one assignment: Double the number of people in the outlet within 15minutes. If the challenge was successful Maes promised to throw a hell of a party: gadgets to get the party started, a crazy night with our Maes Roadies and free Maes Pils. The challenge was successful in almost 100% of the outlets we visited.

“ Maak Meer Mee”